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You highlight several of the key price strategies that might be applied to a new product. What are the challenges for marketing when determining


You highlight several of the key price strategies that might be applied to a new product.  What are the challenges for marketing when determining which approach is best?  Consider the product you are marketing in the course (APPLE AND IPHONE 7).  As the lead marketer, how would you go about establishing the best fit strategy and best fit price.  How will these differ through the PLC of the product?  Further thoughts please.

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Running head: MARKETING 1 Marketing

 

Student’s Name

 

Institution MARKETING 2 In determining the best approach for pricing the products, the challenges for marketing

 

includes that diverse marketing...

 


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Oct 15, 2019

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