Question Details

REQUIREMENTS:

2. For AMPL question please attach Notepad documents. (One data and one mode)

Question 1:

a) Formulate an LP model for this problem to maximize the number of new customers reached by advertising.

b) Implement your model in AMPL and in a spreadsheet and solve it.

c) What is the optimal solution?

d) Suppose the number of new customers reached by 11-20 newspaper ads is 400 and the number of new customers reached by 21-30 newspaper ads is 700. Make those changes in your spreadsheet and reoptimize the problem. What is the news optimal solution? What (if anything) is wrong with this solution and why?

Question 2:

a) Formulate an LP model for this problem.

b) Create a spreadsheet model for this problem, and solve it using Solver. Also solve it using AMPL.

c) What is the optimal solution?

d) How much would it cost the company to meet its space needs if in each month it leases for one month exactly the amount of space required for the month?

Solution details:
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This question was answered on: Oct 15, 2019

Solution~000.zip (25.37 KB)

STATUS

QUALITY

Approved

Oct 15, 2019

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